Last week, Profound raised a $180M Series D at a $1.8B valuation.
👇 At the bottom of this piece, you will find the Series A deck its founders used eighteen months ago before the company became one of the fastest-growing names in AI search.
Profound’s product answers one question: when someone asks an AI about your category, does your startup appear in the answer?
Fortune 500 companies pay six figures a year to find out. You can now build the core measurement system yourself.
What changed? The data caught up. Semrush analysed 126 million prompts, Ahrefs studied 75,000 brands, and Meltwater parsed 8 million AI citations. We now know:
which signals matter
where each model looks for answers
which popular GEO tactics are mostly noise
This guide turns that research into a working AI visibility stack. You will track how often ChatGPT, Claude, Gemini, and Perplexity mention your startup, see which competitors appear instead, identify the sources shaping their answers and measure whether your work is moving the number.
Inside you will find:
How to Rebuild the Four Numbers Profound Charges For
Build your prompt set, run your first audit, and benchmark yourself against three competitors.Where Each Model Goes Looking for Answers
Create a source-gap report showing which websites influence each model—and where your startup is missing.What Actually Moves the Number in 2026
Turn the latest research into a practical set of GEO rules.How to Run the Whole Thing Every Monday
Set up an agent that reruns the audit and emails you the changes automatically.
Plus: Profound’s original Series A pitch deck, the deck behind what is now a $1.8B company.
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