The VC Playbook: An insider's guide to Venture Capital

The Ultimate Guide to Understanding and Mastering the VC World

Venture Capital is hard.

It’s hard for VC Investors, Startup Founders and for anyone trying to break into the industry.

The inside dynamics aren’t typically talked about and so many VCs and founders don’t really understand:

• How VC funds work

• How VCs find the best opportunities

• What VCs look for in companies

That's why I’m releasing a course created by my friend Pepe, one of the most active VCs in the industry.

Pepe has been working in venture capital for the last four years, and I know he reviews over 1,000 decks a year. It’s crazy how many startup and VC resources we’ve shared with each other recently.

We both agree on one big thought: (almost all) founders know nothing about venture capital.

And that’s absolutely wild because they don’t understand the VCs’ incentives, business models, or dynamics.

To succeed in the world of venture capital, founders need to at least have a basic, superficial understanding of how it works.

The same applies to aspiring VCs. There’s almost no structured “0 to 1” knowledge available. The main problem is that it’s not organized—you have to find your own path and build it without any guidance.

I know that Pepe has poured a lot of thought and experience into each slide.

This isn’t just another random deck about VC that could be used in a university setting.

It’s a true step-by-step guide with simple and clear explanations of the most important aspects of each field, leaving out anything that isn’t truly life-changing.

This is it👇

The VC Playbook: the ultimate insider’s guide to Venture Capital📈

Venture capital can feel like a black box—complex, opaque, and hard to navigate. Whether you're a founder, an operator, or an aspiring VC professional, The VC Playbook is your ultimate guide to understanding and mastering the VC world.

What You’ll Learn:

• How VCs Think: Dive deep into their incentives, structures, and decision-making processes.

• The Deal-Making Process: Learn how VCs access deals, define strategies, and manage portfolios.

• Startup Analysis: Discover the criteria VCs use to evaluate startups and make investment decisions.

What’s Inside:

• 200+ Slides of Pure Insight: Comprehensive, actionable knowledge distilled from years of experience.

• Curated Knowledge Database: Access over 100 carefully classified links to external resources that will deepen your understanding of venture capital and startups.

• Fund Model Excel Template: An exclusive, ready-to-use template for building and modeling a venture capital fund from scratch. Perfect for planning fund structure, projecting returns, and crafting strategies with precision.

Chapter Highlights:

1. Fund Structure and Fundamentals

• Understand the mechanics of venture capital funds: incentives, business models, and organizational structures.

• Learn the essential skills for general partners (GPs) to succeed.

• Grasp key concepts like the J-curve and power law in venture capital.

• Learn about the business model and money influx of VC funds.

• Explore fund creation, including strategies and their impact on returns.Bonus: Includes an Excel template for creating and modeling a VC fund from scratch.

2. Dealflow: How to Find Great Opportunities

• Discover proven strategies for sourcing high-quality deals.

• Build efficient deal-sourcing processes, including inbound and outbound strategies.

• Learn how to establish meaningful relationships with founders.

• Understand how to differentiate between stages in venture capital.

• Master the art of networking to expand dealflow opportunities.

3. Startup Analysis: Evaluating Opportunities

• Learn how VCs analyze startups to develop strong investment theses.

• Analyze critical areas: team dynamics, market size, and competition.

• Dive deep into acquisition and efficiency metrics.

• Explore key tools like cohort analysis for understanding startup growth.

• Ask the right questions to identify key success factors in potential investments.

• Build evidence-based, compelling investment theses.

Pricing

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👉Link to The VC Playbook👈

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