Hey everybody! Welcome back to Product Market Fit Newsletter 📈🚀💪
As you might notice, this week’s article is different, but there’s a reason for it. Stay with me and keep reading to get to the point.
I’ve followed Casey for a long time and although his story is super inspirational and always motivated me, there’s something I didn’t know about him. It took him around 15 years to reach 200k subscribers on Youtube, and then he reached 10 million in less than 2 years.
If you watched Casey Neistat’s video above, you’ll see again how it took him 14 years and 25 marathon attempts to run a marathon in under 3 hours.
The persistence game is always thrown around in entrepreneurship meet ups and motivational speeches but I think there are several other things that go together with persistence that create success.
I think it success comes down to the following:
1. Persistence:
We just talked about this but if you want to succeed on something (or be the best at something) you need to do it for at least 10-20 years without stop. Some people create success faster but for most of us, that’s what will take.
Most people don’t become successful because they quit first. Then people call them quitters. I think there isn’t really quitters but rather people that chose wrongly what to pursue. You gotta pursue something you really enjoy doing or you won’t be able to keep going for long enough.
2. Intensity:
Casey Neistat was kind of successful when he had 200k followers on Youtube, he had premiered a filmed in Cannes Festival and had sold a show to HBO. He would upload a video to Youtube once a week and was growing his audience little by little. However, it was when he started uploading videos every day when his following skyrocketed to 10M followers.
Intensity allowed him to grow faster than ever.
3. Timing:
Casey was the first generation of youtubers. He realized he had been doing short films all his life and that format could work perfectly for the platform. And he knew the platform was growing fast so he jumped on that train. Timing is everything.
For startup founders timing is also key and it’s what we know as market pull.
4. Vision + Ambition:
Most top performers have a clear vision of what they want to become and that clear vision is very big and ambitious.
You have to want to be the best and try doing the hardest things you can do. It’s not enough to want a little bit of this or a little bit of that. You have to want to be the best. Best performers have high goals.
Casey Neistat started a startup called Beme because he wanted to be a billionaire. It wasn’t great but he ended up selling it for +$30M to CNN. He wanted to run a marathon in under 3:00 hours. It took him 14 years but he did it. Most people will never try such a challenge.
5. Sacrifice
You can’t win it all at once. To succeed you need to say no to things you used to do. Maybe you need to work every night, and every weekend and maybe you can’t go to your friend’s birthday party. It is what it is. You decided what you prefer. It’s going to get hard many times, but you have to go through them.
As for me, I’m facing the biggest challenge in my life so far 👇
I’m running a 101KM race!!!
Why? Are you crazy?
There are multiple reasons I want to do this.
The main one is I want to prove to myself I can do it. It’s not really about running is about feeling strong, inspiring myself and feeling proud of myself. At the same time I want this to inspire other people to believe in themselves and go after their crazy dreams.
At the same time, I want to do this for everyone that can’t. I’ve lost a couple of my family members in the past 5 years and I want to do it for them. I also want to run for everyone that is suffering from any disease or condition and can’t run, especially for those battling cancer.
That’s why I decided to raise money for the Spanish Cancer Association please support the cause here.
When?
MAY 11th 2024 - 91 DAYs to go.
This is the race if you want to check it out.
How?
I have to do 101KMs in less than 24 hours. So far in my life, the maximum I’ve ran is 42 KMs just some months ago. The how is simple, just keep going. Until then I’ll be training 5 times a week every week. It’s going to be hard but that’s the point. Send me luck!
Want to support me and sponsor me?
It would help me a lot with the organization of the race, the training, transportation, materials, gym membership and training races that I’m going to enroll to train. If you have a brand and want to inspire people I think this is a great way to do it!
Email me to florguillermo@gmail.com or respond this email.
If you know anyone working at one of these companies or at a company that would like to sponsor me please introduce them to me! This sponsorship is to help me and it’s different from the fundraise for cancer which you can find in the link in the title above.
Let’s go 🚀🚀🚀🚀🚀🚀