One of the hardest things to do as an early stage founder is to set goals.
Most of the info on the internet to learn about this is either parcial or outdated, or doesn’t really apply for the small startup.
Words like SMART goals, OKRs, Agile, Kanban and more are thrown around and founders feel like they need to learn some secret mystery that will unlock sales.
“Shoot for the stars” are phrases repeated, but what’s the point of aiming to get to $1M ARR in 1 Year if I don’t know how to get to $10K?



